According to

webmaster network reported that from April this year, suning.com set off wave of price war, Dangdang, Gome, Tmall, Jingdong, Tencent and other businesses also subsequently joined the army in the battle. By June 18th it had reached a peak. In 2012, the first round of electricity supplier price war has just cooled for about a month, a new round of price war is once again provoked.

a few days ago, the mall Jingdong chairman of the board and CEO Liu Qiangdong announced by micro-blog, third and fourth quarter of this year will set off a new round of "the largest and most comprehensive, the most fierce price war", and said "if users to the home appliance chain store, any Jingdong a people not more than cheaper than the store 10% if found, Beijing coupons 1000 yuan reward". The specific measures will be launched at the end of July. Subsequently, Tmall also announced the second half of the promotional plan. Allegedly, Tmall will invest 1 billion yuan in the second half of the main push six-month Rangli activities. Tmall has begun to prepare for this year’s double 11 online shopping carnival. Suning group released a highly lethal – line price. This will be the first commercial computer began trial operation, and in order to make this effect, Suning headquarters sent computer procurement manager to join the suning.com camp. Computer product line with the price will touch the computer industry price system, and it in terms of suning.com back into the attack and defend. Amoy network also said that a cat will support the electricity supplier about aircraft, and to provide 250 million yuan subsidy fund for consumers. Kuba nets vice president Peng Liang responded that the Kuba expect price war strikes again. Kuba CEO Ding Donghua is more direct, and Jingdong to mall than low price.

analysts have pointed out that, for consumers, has just experienced the history of electricity supplier, the most fierce price war baptism, its taste is bound to increase, which means that the bottom line of online shopping may break a break.

in the industry view, this more intense price war may also be related to the life and death of electricity supplier companies. This allows the outside world once again feel the price war behind the seating dispute. At the same time, it also allows the industry to feel, I think June has seen the history of the most fierce price war, but now it seems that no one can predict the size of this year’s electricity supplier price war will be much.

Jingdong to fight the most tragic price war

just stopped less than a month, Jingdong mall and tried to provoke the second round of electricity supplier price war this year. A few days ago, the mall Jingdong chairman of the board and CEO Liu Qiangdong announced by micro-blog, has been in the morning meeting and the managers say the third and fourth quarter of this year will set off a new round of the largest scale and the most intense, the most comprehensive "price war, and that Jingdong will continue to lead the price war. Liu Qiangdong also released "from today, who are not the lowest price, who leave the heroic utterance and promised to let the user experience, to a higher level. Liu Qiangdong then said, there are Jingdong colleagues suggested that if the user to the home appliance chain store, as long as the discovery of Jingdong